AI-powered sentiment intelligence
Burst turns customer and employee sentiment into real-time, actionable intelligence — so leaders see issues earlier and act before small problems become big ones.
Why Burst
Burst cares about people — your customers and your employees. Our advanced analytics engine listens to how they really feel and turns it into decisions you can act on today.
Understand how customers truly feel at every touchpoint — and resolve friction before it shows up in churn or reviews.
Surface morale, engagement, and retention risks early — so your best people feel heard and choose to stay.
Skip the long surveys. People tap the words that describe how they feel — and our AI converts it into clear, actionable intelligence.
How it works
Every signal runs through one continuous pipeline — collected in the flow of work, understood by purpose-built AI, and delivered the moment it matters.
Burst captures feedback across the channels and touchpoints already embedded in daily workflows, so insights are gathered in the natural flow of work rather than through disconnected, one-off processes.
The collected feedback is analyzed by Burst's two stage custom AI engine that is purpose-built for Customer Experience and Employee Experience.
The AI first identifies the context behind each piece of feedback — themes, issues, audience segments, emotional tone, urgency, and sentiment. This identifies what they are thinking and feeling.
The AI identifies recurring themes, hidden patterns, and key drivers behind the feedback. This helps separate isolated comments from meaningful signals, showing what is influencing user experience and where leaders should focus attention.
The AI turns those insights into actionable recommendations, comparing the feedback against industry trends, organizational data, and broader experience benchmarks.
Final insights and recommendations are delivered through a real-time dashboard, giving leaders maximum situational awareness to respond quickly, confidently, and strategically.
When a Burst is triaged as high or critical, a case is automatically created and assigned to the right team based on the issue topic. Teams can manage actions, notes, files, and resolution steps in one workflow, with every action logged and time stamped for full auditability.
The case for listening
The evidence is clear on both sides of your business — for the customers you serve and the employees who serve them.
More than half of consumers have stopped buying from a brand because of a bad product or service experience.
Companies that lead their market in customer loyalty grow more than twice as fast as competitors.
Companies that improve the experience of existing customers can grow more than double their industry peers.
Customers spend 37% more with brands that deliver consistent, positive commerce experiences.
Highly engaged business units are 23% more profitable than those with low engagement.
More than a third of employees say they would rather quit or switch teams than voice their true concerns.
A larger “voice gap” predicts lower job satisfaction and well-being, higher burnout, and greater intent to leave.
Among employees who described their workplace as toxic, 89% also reported lower psychological safety.
Companies building on Burst technology
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Tell us a little about your company and we'll show you how Burst turns sentiment into decisions you can make now.
