Customer experience

Know what customers feel before they walk away.

Most unhappy customers never tell you — they just leave and tell their friends to avoid your company. Burst captures how customers really feel at the moments that matter and turn it into real-time intelligence, so you can fix friction while you still have the relationship.

A customer sharing how they feel about a recent experience on a mobile device
Sentiment, in real time Catch a frustrated customer in minutes — not in next quarter's churn report.

Why it matters

Experience is now the deciding factor — not price, not product.

Customers compare every interaction with the best one they've ever had. When you meet that bar, they spend more, stay longer, and tell others. When you miss it, they quietly leave — and most never say why.

That makes customer sentiment one of the highest-leverage signals a leader can act on. The only question is whether you can hear it in time to do something about it.

86%
will pay more for a better experiencePwC Customer Experience Survey
1.8×
higher profitability for CX leaders vs. laggardsForrester
$1B
added revenue from a single-point CX gain at a large companyForrester

The challenge

Why customer problems stay invisible until it's too late.

Traditional feedback is too slow, too rare, and too quiet. By the time a survey result lands, the customer is already gone.

52%

Customers leave after a bad experience

More than half of consumers have stopped buying from a brand because of a single poor product or service experience.

PwC Customer Experience Survey
1 in 26

Unhappy customers actually complain

Only one in twenty-six dissatisfied customers ever says something. The other twenty-five churn silently — invisible to the business.

SuperOffice
70%

Abandon a brand after two bad experiences

Loyalty is fragile. Seven in ten customers walk away after just two poor interactions — often without warning.

Emplifi
$3.8T

In global sales is at risk

Poor customer experiences put trillions in revenue on the line every year — the cumulative cost of friction left unaddressed.

Qualtrics
Quarters

Surveys arrive too late to act

Long, infrequent surveys deliver low response rates and stale data — answers about a customer who has already made up their mind.

Industry CX research
5%

Churn cut can lift profit 25–95%

A small reduction in churn compounds into outsized profit — but only if you can spot at-risk customers early enough to keep them.

Qualtrics

How Burst helps

Hear every customer — and act before they're gone.

Burst replaces slow surveys with a continuous, real-time read on customer sentiment, purpose-built so leaders can respond while it still matters.

Capture

Feedback in the flow of the experience

Customers tap the words that describe how they feel — at the touchpoints they already use. No long forms, so far more people respond and the silent majority is finally heard.

Understand

AI that reads sentiment and context

Burst's custom engine extracts themes, urgency, and emotional tone from every burst of feedback — then turns it into clear recommendations benchmarked against experience data.

Act

Real-time alerts before churn

Emerging issues surface on a live dashboard with situational awareness across locations and segments — so teams resolve friction in minutes, not quarters.

Get started

See what your customers are really feeling.

Book a demo and we'll show you how Burst turns customer sentiment into decisions you can make today — before a quiet problem becomes a lost customer.

  • Every voice matters — especially the ones who never complain.
  • Simplicity drives response; real-time drives action.